THE MARKETING AGENCY SPECIALIZED IN ONBOARDING

Turn more of your users into activated, happily paying customers

Tell me how (watch the video)

Show me how

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Implementation

Optimization

Metrics

Copy

Strategy

Customer research

Implementation

Optimization

Metrics

Copy

Strategy

Customer research

Copy

Strategy

Customer research

Implementation

Optimization

Metrics

Companies like these hire us to onboard and retain their users

80% of your new users log in once...then ghost.

If you're slowly dripping out welcome emails on a timer hoping that people will read them and re-engage, our team of conversion copy specialists can help.

We build and implement email and CX strategies that get new users to activation and adoption.

Just like when we:

Designed a freemium onboarding CX & email flow that generated a 37% lift in paid conversions

Launched a trial welcome sequence that gets read by more than 50% of new users

Designed personalized onboarding sequences that sped up time-to-purchase by 185%

Get your new users to come back the next day.

And the next. And the next. And the next. And the next. And the next. And the next. And the next. And the next.

And the text. And the text. And the text. And the text. And the text. And the text. And the text. And the text.

From low retention

60%-80% of people who sign up never log in again. That's a tremendous amount of effort you're spending on leads who don't even spend 20 minutes in-app.

To inevitable growth

All those users who felt confused and overwhelmed by learning a new tool, now breeze through onboarding and activate on autopilot.

Pricing & Packages

How it works?

If you're not converting at 100%, there's room to optimize.

Here's how to tell if your business is a good match with our services.

"Why did the numbers shift? What's changed?"

"We need more than anecdotal feedback"

You're growth focused and Product-Led.

Your product team's worked hard on your app, and you're currently putting some effort into guiding users through onboarding without needing sales to step in.

You're a B2B SaaS company

You're currently running a freemium or a free-trial model for new users. You might also have a demo and enterprise offerings, but there's minimal gatekeeping of basic functionality.

"We're serving more than one type of user. A cookie cutter approach just isn't cutting it."

"Our free-to-paid conversion rate needs a lift. It's slowly declining."

You should want us because we will...

Increase your paid conversions

For every $1 spend on email marketing, you get $44 ROI. Convert more of your users into paying customers.

Speed up your sales cycle

When your new users understand why your product is worth their time and how it works, they get to their aha! moment faster.

Make your product sticky

With a user base that's fully onboarded, usage increases, accounts are retained, and revenue growth happens organically.

You're getting world-class copywriting experts who specialize in user engagement.

We a small team of experts that move users to the "yes" using voice-of-customer data, frameworks, formulas and scientifically-proven persuasion techniques.

The expertise you need to get new users to product adoption.

Claire Heginbotham

Founder of Copy Island

Claire Heginbotham

Founder of Copy Island

Claire Heginbotham

Founder of Copy Island

Claire Heginbotham

Founder of Copy Island

Claire Heginbotham

Founder of Copy Island

Claire Heginbotham

Founder of Copy Island

Claire Heginbotham

CEO of Copy Island

Copy Island takes an agile marketing approach to onboarding strategy. We use the proven "Overpowered Onboarding" process and to create and optimize engaging user and customer experiences.

Book a call

can you show me how?

Can you show me how?

How we'll lift your engagement, conversion, and retention rates...

Customer insight

Complex customer data like sales calls, surveys, feedback forms, interviews, testimonials, and even forum posts all help you understand what drives the "yes" from your customers.

Personal messages

Personalization gets you higher engagement and more conversions. With segmenting, data enrichment, and even quizzes, your in-app and email messaging reaches "you're reading my mind" level.

Triggered email flows

Your latest signup needs "bumpers" to remind them A) you exist, B) Why their pain point is worth solving and C) How they can solve it. Email does that.

But there's no point in asking users to upgrade even if they only logged in once. Our triggered flows track in-app usage so users get the right message for their stage in the customer journey.

THE MARKETING AGENCY SPECIALIZED IN ONBOARDING

Turn more of your users into activated, happily paying customers

Companies like these hire us to onboard and retain their users

80% of your new users log in once...then ghost.

Get your new users to come back the next day.

From low retention

To inevitable growth

If you're not converting at 100%, there's room to optimize.

You're growth focused and Product-Led.

You're a B2B SaaS company

You should want us because we will...

Increase your paid conversions

Speed up your sales cycle

Make your product sticky

You're getting world-class copywriting experts who specialize in user engagement.

Claire Heginbotham

Claire Heginbotham

Claire Heginbotham

Claire Heginbotham

Claire Heginbotham

Claire Heginbotham

Claire Heginbotham

How we'll lift your engagement, conversion, and retention rates...

Customer insight

Personal messages

Triggered email flows

How many times have these revenue-driving emails sequences been dropped from your to-do list?

Stop wasting new user sign ups. Get obviously-wow metrics next quarter.